IT professionals undertake complex projects for schools, colleges, divisions and units, and must communicate with stakeholders who may not have background in or focus on the project’s technical aspects. What’s more, we must communicate with current and potential customers and other stakeholders who want and need to know about our departments—who we are, what we do, how to contact us and the like.
So how can technical people give stakeholders the information they want? By telling an IT story. Every story has the same basic structure: scene, character, plot, resolution. With a few simple twists, this narrative structure is ideal for creating web pages and other documents that give your audiences what they need to understand your project and department.
